L’Oréal has set itself the mission of offering all women and men worldwide the best of cosmetics innovation in terms of quality, efficacy and safety. Here’s a look at the Group’s latest stories.

24 Hour Fresh Wear Foundation, Lightweight

Product details Introducing our breakthrough longwear foundation. Up to 24HR Fresh Wear Foundation provides medium-to-full buildable coverage that lasts all

8 Hour Pro Lip Gloss, hydrating finish

Product details Infallible 8 Hour Lip Gloss is a hydrating lip gloss formula that provides a high-shine wet lip look

Air Volume Mega Mascara Waterproof, Lightweight

Product details Ready to blow away the rules of volume? L’Oreal Paris introduces waterproof Air Volume Mega Mascara, a new

Air Volume Mega Mascara, Lightweight Mega Volume Washable

Product details Ready to blow away the rules of volume? L’Oreal Paris introduces Air Volume Mega Mascara, a new evolution

Anti-Fatigue (For All Skin Types)

Product details Our Magic Anti-Fatigue BB cream is formulated with Beautifying Beads, encapsulated, color-transforming pigments that counteract signs of fatigue.

Anti-Feathering Lip Liner – Smooth Application

Product details Give your lips the non-feathering definition they deserve. Age Perfect by L’Oréal Paris Cosmetics, Anti-Feathering Lip Liner is

Anti-Redness (For All Skin Tones)

Product details Our Magic Anti-Redness BB cream is formulated with Beautifying Beads, encapsulated, color-transforming pigments that counteract redness. This multi-tasking,

Balm-in-Lipstick with Pomegranate Extract

Product Details Take your lips to paradise with L’Oreal Paris Glow Paradise Balm-in-Lipstick! A flush of color to enhance lips.

Beach Bae Face & Body Liquid Luminizer

Product details Introducing the Summer Belle Makeup Collection by L’Oréal Paris. This limited edition 13-piece collection including bronzers, shimmering blushes,

Blend Artist Foundation Blender

Product details Infallible® Blend Artist Foundation Blender, designed with an exclusive plush material and easy to grip shape, creates a

Blush

Product details Brighten skin with natural, healthy-looking cheek color. The gentle formula of True Match Naturale™ Gentle Mineral Blush is

Definer Waterproof Eyebrow Mechanical Pencil

Product details Brow Stylist® Definer makes the art of the brow easy. Shape brows with this ultra-fine tip eyebrow pencil